From aesthetically pleasing colors to appetizing creations that stir the heart, soul, and belly, Tiny Temptress is a bigger reckoning than one would expect from its moniker. First serving locals online back in 2013, Wendy Loh, a meticulously detailed and determined individual with a fondness for the sweet made it a mission to bake her dreams into reality, starting with the simple goal of baking a perfect batch of macarons. Now, Tiny Temptress has grown from online business to two outposts, with the original in Sri Petaling, and a small enclave in Bangsar. Tiny Temptress lures customers in with adorably...

Cat & The Fiddle is the story of a big cat that came out to play, and grew his business in that same playful way.  Daniel Tay, founder and chef of this whimsical brand, is no stranger to the bake scene. Having established renowned pastry chain Bakerzin (SG) and subsequently selling it, Daniel moved on to bringing his next idea into reality: Singapore’s first online cake shop specializing in gourmet cheesecakes.Daniel introduces this unique brand to the masses as a character to adore. Cat, its main mascot, is a frisky black cat that discovered his love for cheese, and frolics...

It’s one thing to declare that you love to bake; it’s another to take that love of baking and make a business flourish out of a simple notion. Sophia Foo’s journey did not begin smoothly, but one small order of cupcakes and macarons by a family member led the path to success, and soon, Frost & Flourish emerged.Frost & Flourish operates from home, and has garnered a huge fanbase on Instagram thanks to Sophia’s talent and keen eye for creating incredible works of arts that taste as good as they look. From cascading bouquet cakes, to mouthwatering ganache drippings adorned...

Cheese tarts have been oozing a delicious trail of a reputation all around Asia, and one of the most anticipated chains has finally made a home out of Malaysia. With its first takeaway kiosk strategically placed in 1Utama, Pablo Cheese Tart, a popular brand originating from Osaka, has been filled to the brim with daily queues aplenty.Known for their delicious molten centres and crisp shells, Pablo Cheese Tarts come in a huge 15cm by diameter serving, and are surprisingly light without the overwhelming sensation of of cheese. In addition to the lightness, the texture on these addictive tarts is as...

Back in the day where there weren’t many bakers testing the waters of creating desserts with tropical fruits, Swich was slowly but surely starting a quiet trend that has since formed into a massive movement of Malaysian pride through their baked concoctions.Though Swich began making its mark in the HP Tower, most of us only came to hear about Swich when they set up a base in Publika. With their bestselling Cempedak Tutti Fruitti cake voted as one of the “Best Things We’ve Eaten in 2012” by TimeOut KL, it was no wonder that Swich had us flocking to their...